NexelPrintA business model where apparel brands manufacture goods and sell directly to end consumers via online storefronts, bypassing third-party retail distributors and department stores.
D2C (Direct-to-Consumer) is a modern retail paradigm where fashion brands eliminate retail middlemen—wholesalers, distributors, and brick-and-mortar department stores—and sell directly to shoppers through proprietary Shopify storefronts and social commerce. This gives the brand 100% control over customer data, gross profit margins, and unboxing experiences, powered by agile fulfillment partners like NexelPrint.
In traditional wholesale retail, department stores take 50% of the retail price as a distributor margin. In D2C, you retain that entire retail margin, allowing you to invest in better quality fabrics and paid social media customer acquisition.
A Shopify storefront, high-converting streetwear designs, a connected NexelPrint fulfillment account, and active Meta/Instagram ad campaigns.
An e-commerce business model where custom apparel products are printed and fulfilled only after a customer places and pays for an order on the merchant’s store.
The total marketing and advertising expenditure required to acquire one single paying customer across your digital sales channels.
The direct aggregate cost incurred to manufacture and package a physical garment, excluding indirect operating expenses like marketing, software, and rent.
A core e-commerce metric measuring the average gross rupee amount spent by customers every time they complete a checkout order on your online store.
Get 100% combed cotton blanks custom printed with high-definition DTF. Order a single ₹349 sample kit or place a bulk wholesale run starting at just 10 pieces.
